How Do You Build Highly Effective Strategy Teams?
How Do You Build Highly Effective Strategy Teams?
Embedded Files
Great work is built with a system.
Great work is built with a system.
Derek Phillips builds the team structures, coaching programs and practical workflows that make your digital strategy work reliably across the entire company.
Derek Phillips builds the team structures, coaching programs and practical workflows that make your digital strategy work reliably across the entire company.
"Over 20 years of leading teams both in house and inside agencies, I have learned that a group of talented individuals only becomes a high performing practice when they have the right support around them. I focus on creating the daily workflows that let teams thrive, the mentoring that turns junior staff into confident client leaders and the simple standards that keep your strategy sharp...even during the chaos of major company mergers."
What is the "Infrastructure of Strategy?"
What is the "Infrastructure of Strategy?"
Derek believes strategy is never a one time fluke, it needs to be a repeatable habit. At global agencies like Concentrix and Critical Mass, Derek specialized in building the practical foundations that keep large teams running smoothly:
Team Design: Mapping out clear roles and responsibilities for departments of over 45 people so everyone knows exactly how they contribute.
Practical Blueprints: Setting up clear steps that make it easy for new team members to get up to speed and deliver great work.
Global Connection: Coordinating teams across international offices to align our processes, ensuring your strategic standards remain high no matter where your team is located.
Where Does Mentorship Factor In When Building A Practice?
Where Does Mentorship Factor In When Building A Practice?
Derek knows that coaching is a built-in requirement of leadership. His goal is to build up people who can challenge their own output and defend a point of view without needing a layer of approval to slow them down.
Developing Independent Contributors: A proven track record of mentoring junior strategists into senior leaders who can independently own high-stakes enterprise relationships.
Cultivating a Culture of Craft: Built cultures grounded in curiosity, accountability and creative experimentation, where team members are encouraged to push the boundaries of what's possible with emerging tools like Generative AI.
How Do You Solve the "Day Two" Problem?
How Do You Solve the "Day Two" Problem?
Real leadership means setting your team up to win long after launch day. Derek helps clients prepare for Day Two, which is after launch and when the real work of training, organizing and improving actually begins. He makes sure your people have the practical know-how and the big picture strategy to own their digital systems without having to run to IT for every little thing, turning your platform into a real growth engine.
What Are the Measureable Results of Derek's Approach?
What Are the Measureable Results of Derek's Approach?
Derek brings the rigor of an executive who has managed eight-figure portfolios and high-volume content operations through periods of massive change.
Scaled a Center of Excellence: Grew a content strategy practice from a small group to 35 full-time specialists and 20 contractors across multiple offices, representing 300% headcount growth.
Drove Substantial Revenue: Led strategic initiatives that directly contributed to 198% revenue growth over a one-year period.
Exceptional Talent Retention: Maintained an 89% retention rate while navigating the team through two separate company acquisitions, proving that a strong culture and commercial performance can coexist.
Standardized Global Operations: Managed a 20-person team across international offices, creating the benchmarks that improved delivery speed and cross-location collaboration for brands like AT&T, SuperValu, Valvoline and Nissan.
Let’s Build the Next Generation of Your Content Practice.
Let’s Build the Next Generation of Your Content Practice.
"I am looking for a place where I can settle in, build a great team and do work that actually lasts. Whether your organization is launching a brand new strategic service or trying to grow the one you already have, I bring the practical experience to build it the right way from day one."
(It's really just my blog, The Signal Path)
Page updated
Report abuse